mrpotatohead wrote:we are in a mess primarily because of the apathy of the fans that don't come to support the club
You’re starting to sound like a few people on the staff and board who think that blaming their customers is an intelligent thing. It isn’t. It is the end game. It is the culmination of people who’ve given up finding answers and instead blame everyone but themselves.
To succeed a business has to have happy loyal customers and works constantly to find the answers to maximize the experience. Good companies have databases of their customers; do market research; try to understand why people come to games and no longer do; they go to other clubs and trial ideas that worked for them; and they do basic things like marketing. On all of these our club fails miserably.
Good companies don’t lie to their customers about improvements to the experience and it doesn’t open a new shop and completely fail to build on what made the old one work. It certainly doesn’t blame its own customers who it desperately needs for its own failures.
It’s not too late to change it but if your view is the same as the board and staff then you may as well close the doors now or give it to someone who does understand the basics of running a business focused on its customers.
Apathy. FFS. They gave the club their money and the club didn’t do enough to get them to come back. Never blame them.