Ego Tripping wrote:Let’s looks at the numbers. I don’t know how much the club pays for beer but a keg of carling on starstock is circa £89. Let’s round that down to £88 as there are 88 pints in the keg so cost price £1 a pint. At £2 a pint the club would make 67p per pint after taking the VAT off. Also the bar is only open every now & then. So after each game they will need to clean the lines. That will be around 4 pints per line in wastage.
Now onto BT Sport. I asked the club how much it cost. I can’t remember exactly but I think it was circa £1200 per year (businesses pay on their rateable value). We have around 18 home games on a Saturday of which at least 2 are international weekends. Therefore max 16 games where we could show a BT game = £75 a game. At the pricing above they would need to sell 112 pints just to break even. Add in staff costs etc and it’s pretty easy to see why this is not cost effective.
I do know the club is well aware of some issues with the bars and are working to some solutions. This will take time.
Fair comment, except...
You can't include the wastage, because that is already there with the bar open as it currently is. Likewise staff costs remain the same, unless it is sufficiently busy to warrant additional staff.
So you stick to 112 pints to break even at £2 per pint. Would we attract an additional 40 people, buying three pints each? Also, factor in, would we attract additional fans in to the bar before the game too? Even twenty five people post match buying three pints and twenty additional people pre-match buying a couple of pints and the club is in profit. They are pretty low targets.
Okay, we also need to factor in the reduction of income from the people who currently go in there and pay the higher prices, but even so, pricing at a competitive rate is likely to increase income.
More importantly, it improves the 'match day experience', which brings 'floating' fans back, so a vibrant bar is likely to help improve the crowds too.
